2023 VISA X Women’s world Cup

GRAPHIC DESIGNER/2D designer

Visa is the primary means of payment at the FIFA Women’s World Cup. Over 750,000 bags were printed with artwork, along with point of sales designers that included table tents, shelf talkers, buttons, posters, and more.

The pattern shown in the artwork was created by artists from Australia and New Zealand in order to represent the Maori and Aboriginal cultures. We used the patterns in combination with Visa’s brand to create a unique fusion.