Michelle Jasmin Consulting
brand logo and guide designer
The goal of this project was to create a professional and clean brand for a career consulting firm. Pattern and color was used to highlight certain services, along with different taglines that could be used on social media and in print.
Colors were chosen to be accessible to a variety of clients, as well as in the personal aesthetic of the firm. Pattern as brand device creates some depth to the brand in order to stand out from competitors, and provide aesthetic choices for social media content.
